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	<title>IF marketing &#38; advertising &#187; Austin</title>
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	<link>http://blog.yourifteam.com</link>
	<description>A blog about the industry, the job and the agency</description>
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		<title>Chipotle Challenge</title>
		<link>http://blog.yourifteam.com/chipotle-challenge/</link>
		<comments>http://blog.yourifteam.com/chipotle-challenge/#comments</comments>
		<pubDate>Fri, 17 Jul 2009 21:00:51 +0000</pubDate>
		<dc:creator>jhall</dc:creator>
				<category><![CDATA[IFridays]]></category>
		<category><![CDATA[Austin]]></category>
		<category><![CDATA[IF marketing & advertising]]></category>
		<category><![CDATA[juan vs food]]></category>

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		<description><![CDATA[Our Associate Creative Director, Juancho Cantillo, was challenged to eat three (3) burritos from Chipotle today &#8211; and he did it!
Later, he said, &#8220;Yeah, I&#8217;m OK. I mean I&#8217;m full.&#8221;
  
 
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			<content:encoded><![CDATA[<div class="mceTemp">Our Associate Creative Director, Juancho Cantillo, was challenged to eat three (3) burritos from Chipotle today &#8211; and he did it!</div>
<div class="mceTemp">Later, he said, &#8220;Yeah, I&#8217;m OK. I mean I&#8217;m full.&#8221;</div>
<div id="attachment_98" class="wp-caption alignnone" style="width: 370px"><img class="size-full wp-image-98" title="3burritos" src="http://blog.yourifteam.com/wp-content/uploads/2009/07/photo.jpg" alt="photo" width="360" height="480" /><p class="wp-caption-text">3 Burritos!</p></div>
<p>  </p>
<div id="attachment_88" class="wp-caption alignnone" style="width: 370px"><img class="size-full wp-image-88 " title="photo2" src="http://blog.yourifteam.com/wp-content/uploads/2009/07/photo2.jpg" alt="Almost 5 Pounds of Burrito" width="360" height="480" /><p class="wp-caption-text">Almost 5 Pounds of Burrito</p></div>
<p> </p>
<div id="attachment_89" class="wp-caption alignnone" style="width: 370px"><img class="size-full wp-image-89 " title="photo3" src="http://blog.yourifteam.com/wp-content/uploads/2009/07/photo3.jpg" alt="Number Two!" width="360" height="480" /><p class="wp-caption-text">Number Two!</p></div>
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		<title>Marketing Non-Profit Organizations Successfully</title>
		<link>http://blog.yourifteam.com/marketing-non-profit-organizations-successfully/</link>
		<comments>http://blog.yourifteam.com/marketing-non-profit-organizations-successfully/#comments</comments>
		<pubDate>Tue, 12 May 2009 22:05:19 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Business]]></category>
		<category><![CDATA[Advertising]]></category>
		<category><![CDATA[Austin]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Non Profit]]></category>

		<guid isPermaLink="false">http://ifmarketing.wordpress.com/?p=38</guid>
		<description><![CDATA[IF Marketing &#38; Advertising has recently been doing a lot of work with non-profit organizations.  In fact, we just finished doing a huge web proposal for a large non-profit in Austin which was a very exciting process.  Through our research we found that, surprisingly, many non-profit organizations’ websites lack usability and content that is important [...]]]></description>
			<content:encoded><![CDATA[<p><a title="IF marketing" href="http://www.intra-focus.com/" target="_blank">IF Marketing &amp; Advertising</a> has recently been doing a lot of work with non-profit organizations.  In fact, we just finished doing a huge web proposal for a large non-profit in Austin which was a very exciting process.  Through our research we found that, surprisingly, many non-profit organizations’ websites lack usability and content that is important to potential donors when making their decision about what organization to donate to.</p>
<p>Through an article at <a title="UseIt.com" href="http://www.useit.com/alertbox/nonprofit-donations.html" target="_blank">www.useit.com/alertbox/nonprofit-donations.html</a>, we found that many non-profits would gain much more from their websites if they clearly stated what they are about and how they use donations.  The major problem with many non-profit organization websites is that they are cluttered, hard to navigate and sometimes people can’t even find where to donate on the site.</p>
<p>In our pro-bono work with non-profit organizations such as the <a title="Berry Creek Cancer Fund" href="http://www.breastcancertournament.com/" target="_blank">Berry Creek Cancer Fund</a> and <a title="The Boselli Foundation" href="http://www.thebosellifoundation.com/" target="_blank">The Boselli Foundation</a>, we have designed sites that are easy to navigate and clearly state their purpose.  These are the top-of-mind issues that the majority of people have when making a donation to a cause.</p>
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